Please use this identifier to cite or link to this item:
https://repositori.mypolycc.edu.my/jspui/handle/123456789/6191| Title: | Marketing 4.0 |
| Other Titles: | Moving from Traditional to Digital |
| Authors: | Kotler, Philip Hermawan Kartajaya Iwan Setiawan |
| Keywords: | Digital Marketing Traditional Marketing |
| Issue Date: | 2017 |
| Publisher: | John Wiley & Sons, Inc |
| URI: | https://repositori.mypolycc.edu.my/jspui/handle/123456789/6191 |
| ISBN: | 9781119341062 |
| Appears in Collections: | SPP |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Marketing 4.0 Moving from Traditional to Digital.pdf | 91.8 MB | Adobe PDF | View/Open |
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