Please use this identifier to cite or link to this item: https://repositori.mypolycc.edu.my/jspui/handle/123456789/5408
Title: Foundations of Finance The Logic and Practice of Financial Management
Authors: Arthur J. Keown, John D. Martin
J. William Petty
Keywords: Finance
Business enterprises—Finance
Corporations—Finance
Financial management
Issue Date: 2017
Publisher: Pearson Education Limited
Series/Report no.: Ninth Edition Global Edition;
Abstract: The study of finance focuses on making decisions that enhance the value of the firm. This is done by providing customers with the best products and services in a costeffective way. In a sense we, the authors of Foundations of Finance, share the same purpose. We have tried to create a product that provides value to our customers— both students and instructors who use the text. It was this priority that led us to write Foundations of Finance: The Logic and Practice of Financial Management, which was the first “shortened book” of financial management when it was first published. This text launched a trend that has since been followed by all the major competing texts in this market. The text broke new ground not only by reducing the breadth of materials covered but also by employing a more intuitive approach to presenting new material. From that first edition, the text has met with success beyond our expectations for eight editions. For that success, we are eternally grateful to the multitude of finance instructors who have chosen to use the text in their classrooms.
URI: https://repositori.mypolycc.edu.my/jspui/handle/123456789/5408
ISBN: 978-1-292-15513-5
Appears in Collections:BUKU RUJUKAN JABATAN PERDAGANGAN

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