MICE : Meetings Incentives Conferencing Exhibitions

Abstract

The main goal of publishing this book is to provide basic guidance and information to anyone interested in the MICE industry. This book is about MICE basic essential skills in handling various type of Meeting, Incentive, Conventions and Exhibition in the event industry. It is intended to make it easier for the reader to get a basic overview of MICE. The book has five main chapters that focus on various basic aspects and theories in the MICE industry. In order to gain better learning effects, this book should be use as a reference. Lastly, we hope that this book will be beneficial to student, particularly those studying DTE30163 – MICE. Thank You