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Please use this identifier to cite or link to this item: https://repositori.mypolycc.edu.my/jspui/handle/123456789/6219
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dc.contributor.authorMothersbaugh, David, L.-
dc.contributor.authorHawkins, Del, I.-
dc.contributor.authorKleiser, Susan, B.-
dc.date.accessioned2025-08-25T08:03:49Z-
dc.date.available2025-08-25T08:03:49Z-
dc.date.issued2020-
dc.identifier.isbn9781260100044-
dc.identifier.urihttps://repositori.mypolycc.edu.my/jspui/handle/123456789/6219-
dc.language.isoenms_IN
dc.publisherMcGraw-Hill Educationms_IN
dc.subjectConsumer Behaviorms_IN
dc.subjectMarketing Strategyms_IN
dc.titleConsumer Behavior: Building Marketing Strategy 14th Editionms_IN
dc.typeBookms_IN
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