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Issue DateTitleAuthor(s)
2023-11-04THE INTERPLAY BETWEEN SALES AND MARKETING EXPENDITURES: AN ECONOMETRIC APPROACH IN THE B2B MARKETMehir Baidya; Bipasha Maity
2025-04-15WALKING ON THE TIGHTROPE: UNVEILING THE ADDICTIVE POWER OF HEDONIC MOTIVATIONS AND MARKETING STIMULIHeredero, Laura Carmen; Camarero, Carmen; Rodríguez-Escudero, Ana Isabel
2025-09-23CAPITAL MARKET SIGNALS AND CORPORATE ADVERTISING STRATEGIES: AN EMPIRICAL ANALYSIS BASED ON THE SYNERGISTIC RELATIONSHIP BETWEEN STOCK PRICE VOLATILITY AND MARKETING CAPABILITYLuo, Shanshan; Zhu, Qianyu
2023-05-15BUDGET AND ORGANIZATION MANAGEMENTShawe, Robb
2025-05LANDSCAPE AS A TOOL FOR URBAN ASSEMBLAGE TRANSFORMING PUBLIC SPACES IN MAHABALIPURAMA. Kavitha; Anusha B; Nanditha Premkumar
2025-03SUSTAINABLE PRODUCTION OF HIGH- PERFORMANCE CONCRETE (HPC) USING LOCALLY SOURCED MATERIAL FROM THE NIGER DELTAOvero; Ejukonemu, Kenneth
2025-03EXPERIMENTAL AND ANALITICAL STUDY OF LOAD AND SLIP CAPACITY OF HEADED STUD CONNECTORS IN COMPOSITE SLABS FOR BUILDINGSA. Muriq; P. Cvetanovski
2025-03ASSESSMENT OF CHANGE DETECTION AND FORECASTING OF LAND USE LAND COVER IN HEMAVATHI CATCHMENT, KARNATAKA, INDIAAshwini B; Shivakumar J Nyamathi
2024-04-30STUDY AND PRODUCTION OF A TWO-STAGE DC/DC DC/AC CONVERTER FOR GENERATING AN ALTERNATING VOLTAGE FROM A DIRECT VOLTAGE SUPPLIED BY A PHOTOVOLTAIC ARRAYBadiane, Modou; Fall, Waly; Kouyate, Mamadou; Barro, Fabe Idrissa
2025-01INNOVATIVE FINANCIAL CRISIS MANAGEMENT IN CONSTRUCTION PROJECTSAlzubi, Taqwa O.; Maher, Rami A.

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